Why You Should Offer Payment Plans on Season Passes
Ski season passes can be a huge investment for a family, so it’s important to make sure that everyone can get the most out of the experience. Offering payment plans provides an accessible and affordable way to purchase ski passes so that they are within reach for all who are interested. Following are several reasons why your resort should consider offering payment plan options.
More Accessible
Making season passes more accessible is one of the best ways to encourage people to visit your resort. Many customers may not have the money upfront to buy a pass but allowing them to split the cost into smaller payments opens up more opportunities. This makes it possible for more people to enjoy your mountain and all its amenities without having to worry about breaking the bank!
More Flexible
Offering payment plans also gives customers more flexibility when it comes to their scheduling and budgeting needs. They don’t have to worry about coming up with a lump sum at once; instead, they can spread out their payments over time so that it fits better into their overall budget.
Increased Sales
By offering payment plans, resorts can tap into a wider market and potentially increase sales, as customers who may have been deterred by the upfront cost may now be able to purchase a pass.
Customer Loyalty
Offering payment plans can also increase customer loyalty, as customers are more likely to choose a resort that provides flexible payment options.
Aspenware’s Payment Plan Solutions
Aspenware provides two payment plan integration options for your ecommerce shop: Aspenware Payment Plans and our Affirm integration. These solutions enable resort guests to spread their investment over time, rather than paying a large fee upfront. With Aspenware Payment Plans, resorts have the flexibility to customize payment plans that cater to the specific needs of their customers and their resort business. On the other hand, Affirm integration minimizes the resort's risk as they receive the full payment upfront, while Affirm manages the payment installments over time. Both payment options incentivize guests to purchase their season passes early, ensuring a successful season for the resort.
Improved Guest Experience
At the end of the day, offering payment plans will help create a better guest experience overall – which is key if you want people coming back year after year. This convenience factor means that customers won’t feel overwhelmed by trying to figure out how they’ll pay for their season pass in one go while also ensuring that everyone has access to what your ski area has to offer.
Providing payment plans on your ski-area’s season passes is an easy way to make skiing more accessible, flexible, and enjoyable for everyone. Allowing customers multiple payment options helps boost customer satisfaction rates and also ensures everyone can enjoy the mountain affordably this winter.
If you’d like to learn more about how payment plan options might increase your season pass sales this year, please book a demo today.